After over 20 years with the previous High Noon Entertainment logo, it was time for a refresh. After extensive research and development, I created a new identity that was familiar yet fresh. The new branding system works across applications that were not even invented when the last logo was designed.
One of the main uses of the logo was in the animation at the beginning or end credits of a show. Multiple sizes and durations were created for a variety of show formats. This is the most commonly used version:
The main brand look and colors here were used across animations and the website.
Example logo use on HGTV shows:
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